A manual for managers who want their organisation to be the first choice for the right employees of today and tomorrow.
These days you can copy almost anything. You can copy strategies, products and visions that make teams and organisations more successful. But there is one thing you cannot copy. You cannot copy your people. And it is your people who drive your organisation forward. They are your company’s most valuable assets. It is your people who possess the greatest potential to provide your unique competitive advantage.
So the ability to attract, engage and develop the right employees is absolutely critical if you are to have any hope of achieving good financial results. And for many sectors, the coming retirement wave and a shortage of the right competences is not going to make things any easier. If you don’t treat your employees as your greatest advantage, others will. This book will give you analysis and tools, practical advice and the inspiration to become a dream employer.